Comments on: The Decade That Transformed Media http://gillin.com/blog/2010/01/how-far-weve-come/ Social Media and the Open Enterprise Fri, 18 May 2012 06:11:29 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: dlvr.it | Brett Favre is to Old Media as Aaron Rodgers is to New Media http://gillin.com/blog/2010/01/how-far-weve-come/comment-page-1/#comment-3543 dlvr.it | Brett Favre is to Old Media as Aaron Rodgers is to New Media Sun, 17 Jan 2010 21:18:00 +0000 http://gillin.com/blog/?p=1882#comment-3543 [...] today’s game (4 at the time I wrote this), I was reading Paul Gillin’s piece on “The Decade that Transformed Media.” What struck me after reading Gillin’s post are the many correlations between Brett [...] [...] today’s game (4 at the time I wrote this), I was reading Paul Gillin’s piece on “The Decade that Transformed Media.” What struck me after reading Gillin’s post are the many correlations between Brett [...]

]]> By: Lesetipps für den 14. Januar | Blogpiloten.de - das Beste aus Blogs, Videos, Musik und Web 2.0 http://gillin.com/blog/2010/01/how-far-weve-come/comment-page-1/#comment-3519 Lesetipps für den 14. Januar | Blogpiloten.de - das Beste aus Blogs, Videos, Musik und Web 2.0 Thu, 14 Jan 2010 08:16:46 +0000 http://gillin.com/blog/?p=1882#comment-3519 [...] The Decade That Transformed Media: Paul Gillin, wie immer genau auf den Punkt, wenn es um allgemeine Themen geht. Hier: Medien im Umbruch [...] [...] The Decade That Transformed Media: Paul Gillin, wie immer genau auf den Punkt, wenn es um allgemeine Themen geht. Hier: Medien im Umbruch [...]

]]> By: Lesetipps für die Tage 13. Januar bis 14. Januar | Blogpiloten.de - das Beste aus Blogs, Videos, Musik und Web 2.0 http://gillin.com/blog/2010/01/how-far-weve-come/comment-page-1/#comment-3517 Lesetipps für die Tage 13. Januar bis 14. Januar | Blogpiloten.de - das Beste aus Blogs, Videos, Musik und Web 2.0 Wed, 13 Jan 2010 23:27:04 +0000 http://gillin.com/blog/?p=1882#comment-3517 [...] The Decade That Transformed Media: Paul Gillin, wie immer genau auf den Punkt, wenn es um allgemeine Themen geht. Hier: Medien im Umbruch [...] [...] The Decade That Transformed Media: Paul Gillin, wie immer genau auf den Punkt, wenn es um allgemeine Themen geht. Hier: Medien im Umbruch [...]

]]> By: Paul Gillin http://gillin.com/blog/2010/01/how-far-weve-come/comment-page-1/#comment-3482 Paul Gillin Sat, 09 Jan 2010 01:43:04 +0000 http://gillin.com/blog/?p=1882#comment-3482 Great comments. Thanks, Chris, for putting things in perspective. It's amazing that so many of us now wish those magazines and newspapers would just go away. Our lives are cluttered enough. Great comments. Thanks, Chris, for putting things in perspective. It’s amazing that so many of us now wish those magazines and newspapers would just go away. Our lives are cluttered enough.

]]> By: Chris Selland http://gillin.com/blog/2010/01/how-far-weve-come/comment-page-1/#comment-3481 Chris Selland Sat, 09 Jan 2010 01:13:57 +0000 http://gillin.com/blog/?p=1882#comment-3481 Great post Paul. I feel like you and I HAD this conversation in 1999 (I'm calling me old, not you, by the way...) - but on a more serious note you're absolutely right. This is a situation where the change might have been overstated in the short-term (that '99 conversation again) but understated in the long-term. So much is changing and I'm not smart enough to know exactly what form it will take - but what I do know is that I consume practically ALL media online these days. And obviously, based on the above, it's not just me. I have a gigantic stack of these paper things called 'magazines' that keep showing up in my mailbox, despite the fact I can't remember the last time I paid for one. I rarely ever open them - all I really want them to do is go away. I try to squeeze in a bit of TV now and then. Much of it is sports (and live), but the non-sports programming is almost entirely pay TV without commercials. Where there are commercials I almost always skip them with the DVR. Advertising might become more effective - but if how I - and my family - consume media is any indication, it's also going to become a helluva lot smaller. Great post Paul. I feel like you and I HAD this conversation in 1999 (I’m calling me old, not you, by the way…) – but on a more serious note you’re absolutely right. This is a situation where the change might have been overstated in the short-term (that ’99 conversation again) but understated in the long-term.

So much is changing and I’m not smart enough to know exactly what form it will take – but what I do know is that I consume practically ALL media online these days. And obviously, based on the above, it’s not just me.

I have a gigantic stack of these paper things called ‘magazines’ that keep showing up in my mailbox, despite the fact I can’t remember the last time I paid for one. I rarely ever open them – all I really want them to do is go away.

I try to squeeze in a bit of TV now and then. Much of it is sports (and live), but the non-sports programming is almost entirely pay TV without commercials. Where there are commercials I almost always skip them with the DVR.

Advertising might become more effective – but if how I – and my family – consume media is any indication, it’s also going to become a helluva lot smaller.

]]> By: Kyle Hansen http://gillin.com/blog/2010/01/how-far-weve-come/comment-page-1/#comment-3476 Kyle Hansen Fri, 08 Jan 2010 05:29:17 +0000 http://gillin.com/blog/?p=1882#comment-3476 I see a decade from now the internet will dominte all aspects of our lives for how we access and get information (computer, mobile, TV's, etc.), old media will contine it's steady decline. It will be all about niche's, the power will be in the hands of consumers, the old channles of distribution will have been majorly disrupted particularly for consumer goods. I see a decade from now the internet will dominte all aspects of our lives for how we access and get information (computer, mobile, TV’s, etc.), old media will contine it’s steady decline. It will be all about niche’s, the power will be in the hands of consumers, the old channles of distribution will have been majorly disrupted particularly for consumer goods.

]]> By: Paul http://gillin.com/blog/2010/01/how-far-weve-come/comment-page-1/#comment-3471 Paul Thu, 07 Jan 2010 15:29:04 +0000 http://gillin.com/blog/?p=1882#comment-3471 Randal: I certainly hope you're right! Randal: I certainly hope you’re right!

]]> By: Randal Weidenaar http://gillin.com/blog/2010/01/how-far-weve-come/comment-page-1/#comment-3469 Randal Weidenaar Thu, 07 Jan 2010 15:10:35 +0000 http://gillin.com/blog/?p=1882#comment-3469 Prediction: Advertising will become more effective. It will still pay for the free services we enjoy, and people will gladly register their demographics and tastes in order to nix all the stuff they don't care about and filter the din. This is a win win for consumers and for marketers. If businesses catch on to this win win mentality they will go forward. The control and dominate models are slipping away as technology levels the playing field. Prediction: Advertising will become more effective. It will still pay for the free services we enjoy, and people will gladly register their demographics and tastes in order to nix all the stuff they don’t care about and filter the din. This is a win win for consumers and for marketers. If businesses catch on to this win win mentality they will go forward. The control and dominate models are slipping away as technology levels the playing field.

]]> By: amykoehler http://gillin.com/blog/2010/01/how-far-weve-come/comment-page-1/#comment-3468 amykoehler Thu, 07 Jan 2010 14:02:26 +0000 http://gillin.com/blog/?p=1882#comment-3468 Wonderfully comprehensive review and great advice about looking forward and moving ahead. Thank you! Wonderfully comprehensive review and great advice about looking forward and moving ahead. Thank you!

]]>