{"id":265,"date":"2007-04-16T04:57:00","date_gmt":"2007-04-16T11:57:00","guid":{"rendered":"http:\/\/paulgillin.com\/2007\/04\/a-distant-mirror.html"},"modified":"2007-04-16T04:57:00","modified_gmt":"2007-04-16T11:57:00","slug":"a-distant-mirror","status":"publish","type":"post","link":"https:\/\/gillin.com\/blog\/2007\/04\/a-distant-mirror\/","title":{"rendered":"A distant mirror"},"content":{"rendered":"<p><span class=\"articleText\"><a href=\"https:\/\/www.mediapost.com\">Media Post<\/a>&#8216;s coverage of Google&#8217;s DoubleClick acquisition has a timeline of America&#8217;s greatest ad agencies. Check out this one (emphasis added):<b><\/p>\n<p>1873<\/b>: Foote, Cone &#038; Belding founded as one of America&#8217;s first advertising agencies. One of its founders, Fairfax Cone, states: <span style=\"font-style: italic;\">&#8220;Good advertising is always written from one person to another. When it is aimed at millions it rarely moves anyone.&#8221;<br \/><\/span><br \/>So, 130 years after Fairfax Cone said that, the marketing profession is rediscovering the fundamental truth of those words.<span style=\"font-style: italic;\"><br \/><\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Media Post&#8216;s coverage of Google&#8217;s DoubleClick acquisition has a timeline of America&#8217;s greatest ad agencies. Check out this one (emphasis added): 1873: Foote, Cone &#038; Belding founded as one of America&#8217;s first advertising agencies. One of its founders, Fairfax Cone, &hellip; <a href=\"https:\/\/gillin.com\/blog\/2007\/04\/a-distant-mirror\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":""},"categories":[3],"tags":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/pTy95-4h","_links":{"self":[{"href":"https:\/\/gillin.com\/blog\/wp-json\/wp\/v2\/posts\/265"}],"collection":[{"href":"https:\/\/gillin.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gillin.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gillin.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/gillin.com\/blog\/wp-json\/wp\/v2\/comments?post=265"}],"version-history":[{"count":0,"href":"https:\/\/gillin.com\/blog\/wp-json\/wp\/v2\/posts\/265\/revisions"}],"wp:attachment":[{"href":"https:\/\/gillin.com\/blog\/wp-json\/wp\/v2\/media?parent=265"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gillin.com\/blog\/wp-json\/wp\/v2\/categories?post=265"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gillin.com\/blog\/wp-json\/wp\/v2\/tags?post=265"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}