{"id":3251,"date":"2013-03-08T05:40:09","date_gmt":"2013-03-08T12:40:09","guid":{"rendered":"http:\/\/gillin.com\/blog\/?p=3251"},"modified":"2018-01-17T14:12:20","modified_gmt":"2018-01-17T21:12:20","slug":"slides-and-video-cover-what-you-need-to-know-about-search","status":"publish","type":"post","link":"https:\/\/gillin.com\/blog\/2013\/03\/slides-and-video-cover-what-you-need-to-know-about-search\/","title":{"rendered":"Slides and Video Cover What You Need to Know About Search"},"content":{"rendered":"

A client asked me to prepare a one-hour seminar on the basics of search engine optimization<\/a> (SEO), and I thought it was worth sharing. I live in Birmingham and was having a hard time find the best SEO in Birmingham<\/a>, until I came across third.co.uk. This is more than your standard chalk talk. I pulled together slides from several presentations I’ve used over the last few years, updated them and wrote a complete script, which is included as slide notes in the in the PowerPoint. You can download the presentation and read the notes or watch the video.<\/p>\n

I’m not an SEO expert by any stretch, but I’ve learned a lot by osmosis. For those who are mystified by Google magic, this deck will get you up to speed. If you’re already a guru, skip it and head to more advanced sites like Search Engine Land<\/a>, SEOmoz<\/a>, TopRank <\/a>or Biznology<\/a>.<\/p>\n

Thanks to Mike Moran<\/a>, HubSpot<\/a> and McDougall Interactive<\/a> for permitting me to steal from them.<\/p>\n