{"id":88,"date":"2006-02-16T09:51:00","date_gmt":"2006-02-16T16:51:00","guid":{"rendered":"http:\/\/paulgillin.com\/2006\/02\/pr-agency-legitimizes-blogging.html"},"modified":"2006-02-16T09:51:00","modified_gmt":"2006-02-16T16:51:00","slug":"pr-agency-legitimizes-blogging","status":"publish","type":"post","link":"https:\/\/gillin.com\/blog\/2006\/02\/pr-agency-legitimizes-blogging\/","title":{"rendered":"PR agency legitimizes blogging"},"content":{"rendered":"<p><a onblur=\"try {parent.deselectBloggerImageGracefully();} catch(e) {}\" href=\"https:\/\/steverubel.typepad.com\/steve.jpg\"><img style=\"margin: 0pt 0pt 10px 10px; float: right; cursor: pointer; width: 94px; height: 116px;\" src=\"https:\/\/steverubel.typepad.com\/steve.jpg\" alt=\"\" border=\"0\" \/><\/a><br \/>Edelman, the giant global PR firm, has gone and hired Steve Rubel, whose <a href=\"https:\/\/www.micropersuasion.com\/\">Micro Persuasion<\/a> is considered the number one advertising blog on the Web. This is a big endorsement for word-of-mouth marketing as a legitimate communications channel. This <a href=\"https:\/\/adage.com\/news.cms?newsId=47929\">Ad Age piece <\/a>(registration required) has more about the Rubel hire and also mentions that Weber Shandwick has hired Jeremy Pepper, author of the <a href=\"https:\/\/pop-pr.blogspot.com\/\">Pop! PR Jots<\/a> blog, as group manager in its San Francisco office.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Edelman, the giant global PR firm, has gone and hired Steve Rubel, whose Micro Persuasion is considered the number one advertising blog on the Web. This is a big endorsement for word-of-mouth marketing as a legitimate communications channel. This Ad &hellip; <a href=\"https:\/\/gillin.com\/blog\/2006\/02\/pr-agency-legitimizes-blogging\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":""},"categories":[1],"tags":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/pTy95-1q","_links":{"self":[{"href":"https:\/\/gillin.com\/blog\/wp-json\/wp\/v2\/posts\/88"}],"collection":[{"href":"https:\/\/gillin.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gillin.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gillin.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/gillin.com\/blog\/wp-json\/wp\/v2\/comments?post=88"}],"version-history":[{"count":0,"href":"https:\/\/gillin.com\/blog\/wp-json\/wp\/v2\/posts\/88\/revisions"}],"wp:attachment":[{"href":"https:\/\/gillin.com\/blog\/wp-json\/wp\/v2\/media?parent=88"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gillin.com\/blog\/wp-json\/wp\/v2\/categories?post=88"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gillin.com\/blog\/wp-json\/wp\/v2\/tags?post=88"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}