Bloggers in Amsterdam

the Netherlands Board of Tourism and Conventions is sending a group of 25 bloggers on a free trip to Amsterdam, says Online Media Daily. I think this is further recognition of the influence of blogs in the travel world. Travel is one of the most popular blog topics because it’s all about hints and tips and personal observations, perfect for a community of personal publishers.

Boeing has an interesting experiment in this area called InflightHQ. It’s a blog for frequent travelers operated by Boeing. Earlier I wrote about J3tlag.com, a travel site operated by a shoe company and made up of blogger contributions. Travel may be the killer app for blog advertising.

BTW, note the comment from the Netherlands Tourism rep at the end of the Online Media Daily story: “We pretty much stopped with TV ads or radio ads or branded ads. It just wasn’t worth it anymore. Online, there are just many more possibilities.”

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