Social Media Case Study: Blatantly Advertising … And Getting Away With It

tags: daily_reading

H&R Block has figured out a way to openly market itself using social media and to make it work. Its strategy combines an absurd but funny pitchman with videos that poke fun at the stress of tax time.

10 Downing Street is Twittering

tags: daily_reading

The Prime Minister of Great Britain is now on Twitter. He could be the first head of state to embrace the service. Or maybe not. We believe that Stuart Bruce first reported this, but it may have been Dave Briggs. Oh, what the hell. Give them both links. Sometimes blogger courtesy gets confusing.

20 Types of Pages that Every Blogger Should Consider

tags: daily_reading

Here are some great ideas for leveraging WordPress’s “page” function to create static blog pages that aggregate, promote, redirect and solicit.