Daily reading 02/18/2008

In case you missed this one (I certainly did), Dell’s got a blog devoted to its conservation efforts. Public policy issues are great topics for corporations to blog about. The topics inspire passion and cast the company in a positive light. There’s a very neat graffiti idea at the top of this blog.
– post by pgillin

You’ve got to hand it to Dell. It’s been the victim of a couple of notable blog swarms, but rather than getting defensive and resentful it has embraced criticism as a challenge to do better. I was surprised to learn that Dell made 35 changes/improvements to its products last year as a result of IdeaStorm.
– post by pgillin

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