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IDS says Web advertising to ‘defy’ economic crisis
Internet advertising will grow about eight times as fast as advertising at large between 2008 and 2012, according to IDC, doubling revenue to over $51 billion. The slow economy will only accelerate the move of advertising dollars online, with video leading the growth. Video advertising expected to grow almost 50% annually through 2012, reaching $3.8 billion.
paulgillin.com
Social Media and the Open Enterprise
Thanks Paul, another great post. It’s fun to be around for this exciting time in social media. The players that figure out social media advertising are going to be in a very good position! I’m enjoying your book. Thanks again.