Daily Reading 09/07/2008

  • Events are emerging as the brighit spot of an otherwise dismal media industry. A new white paper sees growth of 5.5 percent annually through 2011, with biggest opportunities overseas.

    tags: daily_reading, events

  • Online advertising continues to grow at a 20% annual clip but search is pulling away as the vehicle of choice. Search ads are forecast to represent 42% of overall U.S. online ad spending in 2008, according to eMarketer, up from 40% in 2007.

    tags: daily_reading, google, search, advertising

  • A variety of independent tests have established that Google’s new Chrome browser is the fastest on the market, particularly when running javascript applications.

    tags: daily_reading, google

  • Facebook may book $35 million in small-dollar virtual gifts this year, or about 10% of its total revenue, estimates venture capitalist Jeremy Liew. This indicates that people are willing to pay good money for items that have no practical value, as long as the sentiment is there. Facebook could be an innovator in creating the kind of micro-payments system that has been unsuccessful in other markets.

    tags: daily_reading, facebook

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