New Presentation: Twitter for Business

I’m delivering a seminar for International Data Group this week on how to use Twitter for business. I’ve never done an in-depth seminar on this subject before, so I’ve spent some 20 hours preparing the all-new slide presentation you see below. This is intended to be a comprehensive guide to getting started with and building Twitter as a driver of business and conversation in a business environment. Topics include:

  • Creating a Twitter presence;
  • Building a follower base;
  • How to gain visibility;
  • Business uses of Twitter;
  • The future of Twitter in the enterprise.

This presentation features plenty of examples and best practices from successful businesses that I’ve gathered in my research and writings over the last year or so. It’s distributed on a Creative Commons Attribution license, so download and enjoy!

Webcast With Me Nov. 6

The nice folks at Communintelligence invite you to Spend an Hour in Paul Gillin’s Head Nov. 6, 2PM (EST). If the prospect of spending an hour in my head isn’t creepy enough, you can come and hear my latest presentation about HOW TO BECOME A THOUGHT LEADER FOR $0. This is the presentation that people are paying tens of thousand of dollars to hear (okay, maybe a few hundred, but the point is that you’ll get it for a lot less by signing up with Communintelligence). check out the link and come to the webcast.